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THURSDAY
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27 JULY
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LETTER NO:0010
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Guiding you through the wilderness of consumerism, so you can navigate the treacherous aisles of temptation and emerge with products that won’t leave you feeling like you’ve been tangoed by Mother Nature herself.
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GOOD NEWS
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Eco-friendly electric airships are set to take flight...
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French aeronautics company Flying Whales is hoping to change the state of sustainable transport, with a fleet of electric airships set to take flight in the next few years. With low carbon emissions and no requirement for expensive ground infrastructure – since they can load and unload cargo while hovering – airships could be a sustainable solution for logistics across the globe.
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Flying Whales claims its airships will produce less than 10% of the carbon emissions of helicopters – plus their freight system leaves wilderness and countryside untouched, while still connecting small, rural communities to the wider global supply chain. Will the concept take off? Watch this space!
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FOLKS TO FOLLOW
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Fair fashion campaigner @venetialamanna is a must-follow for style-savvy shoppers looking to become more eco-conscious in their consumption habits.
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BRANDS PUSHING BOUNDARIES
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Sustainably sourced selvedge denim...
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Denim production is notorious for the taxing toll it takes on the environment, but a London label is working to change that...
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Using a blend of organic and recycled cotton, Non creates selvedge denim jeans, jackets and accessories that are easier on the environment and made to last.
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Driven by a commitment to circular design, Non provides all its pieces with a 'digital ID'. A scannable NFC tag offers care instructions, information on provenance, and circularity data, in order to reduce future impact on the planet. Denim with a difference.
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Conscious production
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Circular fashion
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Proudly
vegan
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GOOD TRIPS
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A farm stay amidst lush lavender fields...
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Feeling disconnected from nature? This unique Airbnb could offer the escape you crave. Despite being located just a short drive from the Turkish town of Alaçati, the picturesque organic farm feels worlds away from the chaos of city life.
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The expansive grounds of Valley Alachua feature an olive grove, lavender fields and vegetable gardens, which you are free to explore and pick from. When it comes time for bed, hunker down in your cosy capsule bungalow, complete with stunning views of the surrounding landscape.
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GOOD STUFF
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Fashion for commitment-phobes...
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Rent the Runway lets you temporarily rent luxury clothing items (like this gorgeous Sea New York top) for a fraction of the regular retail price, and without contributing to landfill. It's a win-win!
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Planet-friendly vegan sneakers...
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Oliver Cabell's Vegan 481 model is innovatively handcrafted in Italy from vegan corn leather, with a sturdy sole made from a combination of natural and recycled rubber. The '90s-inspired silhouette is bang on trend.
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Small batch perfume...
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Led by a design collective dedicated to visual and olfactory arts, Oddity creates small batch perfumes that look as good as they smell. The beautiful bottle, with a lid made from recycled wood scraps, is designed to be kept as an art object for life.
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FOR FOLKS SAKE
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Earthfolk, 66 High Street, Chipping Norton, OX7 6LE, United Kingdom
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